Considering that 8 out of 10 new business fail within the first 12 months of inception, it becomes imperative for you to inculcate habits that help establish a profitable small business. Habits that increase your chances of making it in the competitive marketplace. Following are the ten most important personal habits to build your own profitable small business in a small town.
Wake up Early. Waking up early in a small town is more rewarding than waking up early in a metro. Sounds weird? Maybe, but this is something I have felt. Air quality is a huge factor. Lesser automobile density, lesser industrial pollution results in lesser toxic air, particularly in the early morning hours. Not to mention the amount of positivity it gives you to kick-start your day.
Stay away from your phone for two hours. Two hours should be the least amount of time you should stay away from your phone in the morning. Read a book, pray to your God, take a walk, listen to your music, do weight training… whatever you feel like doing, but keep away from devices and screens for these two hours.
Set your daily goals. Set them small so that they are achievable and fill you with a sense of gratification when you reach them. Gratification is important. It’s your fuel to keep going. It prevents you from burning out. And when you do achieve your goals, reward yourself.
Network. It’s easier to achieve in small towns, since you already know half the town because of your father. Make an effort to communicate with the rest. Small town businesses survive on referrals and recommendations. It’s so true that sometimes “knowing someone” becomes even more important than the quality of service.
Add value. No one does that it small towns. And if you do it, you are bound to get a edge. You can add value by giving more than what the customer pays for. It works better than discounts, since discounts always come with a feeling of quality compromise. Adding value can also mean little giveaways.
Build a brand. Owning a brand is much more powerful that owning a business. People use products but they love brands. Here are a few tips on how to brand your business and here’s a brand design company specializing in branding businesses in small towns.
Consult an expert. No matter how hardworking and passionate you are, having a mentor always helps. Learn from someone you admire, someone who is ahead of you and build a rapport with them. Having someone who share your brand vision is a blessing for your brand.